BESPOKE DESIGN MASTERY
Logic is a Bespoke Architecture & Interior Design atelier, specialised in Design & Build services across Lifestyle, Work, Community, and Health.
Founded in 2016, the practice thrives on the artistry of crafting personalised spatial experiences that transcend the ordinary — from complex structures to the finest details of furniture, fixtures, lighting and decor, down to the last stitch in the cushion, all woven together seamlessly in the cutting-edge workshop ‘The Home of Logic.’
We thrive on building structures and crafting environments that enhance the quality of life through innovation, excellence, and craftsmanship.
Conceiving spaces as personal expressions of individual lifestyles, Logic is on a collaborative mission to reignite a Bespoke Design revolution, envisioning a world where everyone can savour the luxury of bespoke craftsmanship in valuable ways.
We weave cohesive and holistic spatial experiences where the indoors and outdoors are tuned in sync to a natural rhythm.
In our designs, Light and Air are constant catalysts in giving a wholesome quality to spatial experiences.
We embrace technology to create future-fit designs that evolve with the needs of the user.
Our BIM working methodology and conscientious design approach, together with continual research and experimentation, form the backbone of our practice.
All our design works, across architecture, interiors and products, are conceived with a lucid intent, original thinking, creative breadth, and a thorough rationale.
Being an Architect, is both a privilege and a responsibility as our work directly or indirectly impacts a vast multitude of people. While we design and build environs responding to an immediate local context – of time, space, geography and culture; we are adding to the very fabric of social and cultural identity of a larger context. One that steers evolution in the long-run. Each of our designs is marked by this understanding at the granular level.
Here, at Logic, every decision has to hold meaning. Design emerges from an empathic process – where every decision is an outcome of a pragmatic evaluation. It has to be Logical and reasonable. Is it solving the right problem? Is it simple and intuitive? Would it save costs? Would it help conserve energy? Is it long-lasting? Would it make our clients happy? Would it prove worthwhile over the years? We go over and over till the soul of the space is tied with meaning and purpose. Till it is balanced and equitable.
Just as we are the sum total of our experiences, the personality of a space, is influenced and shaped by its design journey, by the many-many tiny details and decisions that help mould the space. It carries within it, responses to innumerable whys and what’s, that give it identity. It’s a highly synergistic relationship, where we influence our spaces and thereafter, they shape our experiences, our lifestyle, and eventually our being.
Modern Sustainability as a new concept is understood and misunderstood vastly. Sustainable use of natural resources is only but one aspect of a conscientious approach towards building healthy and productive environments. We believe that architecture and design must first be people-centric in order to be most sustainable. It must aspire to curb the incessant greed to build more for oneself, by offering the highest degree of contentment with the ONE solution. To sustain, is after all, the ability to continue over a long period of time.
We don’t design spaces. We design lifestyles.
its more about how you interact with a space and what unique dialogue the space engages you in.
Besides appearances, good design is about how it functions and what it makes you feel.
It speaks to you directly and looks after you for ages. Which is why we create experiences that are simple, yet pleasurable; honest, yet brimming with an intimate quality shared and felt by you discreetly.
We go beyond fleeting trends, valuing longevity and robustness, to drive rich appealing positive experiences.
Good Design is one that is conceived with you at the fulcrum. That is beautiful, because it’s authentic, unique, and genuine.
We are transparent, attentive to every last detail and deeply passionate about our work.
Our integrity is unwavering.
We don’t conform to a particular style of design but instead borrow inspiration from every design school and epoch, be it the romanticism of 18th century France or the whimsicality of Postmodernism; the balance, delicacy and ornamentation in colossal Mughal Architecture style or the minimalist, unconventional, inventive echo of contemporary.
We respect traditional but are rather radical in our approach.
With a powerhouse of cutting-edge machinery and technology at our immediate disposal, we never miss a chance to employ avant-garde ideas in our solutions.
We allow conventional materials to play together in exciting new ways.
Challenges excite us and we thrive on creating designs that make both, functional and aesthetic sense.
The premise of our practice is to associate spaces with a sense of pride & high-value for the user.
To design buildings and environments that are synonymous with joy and gratification.
Your spaces should feel like the best version of yourself; an architectural embodiment of your beliefs, values and aspirations;
a part of you - whether you’re a homeowner, a brand, an institution, or an urban structure.
“We love designing spaces; delving and dwelling in the realm of endless possibilities.”
We enjoy the collaborative process of shaping the physical setting for life, and prioritise high-quality design opportunities over a large quantum of work, with a strong commitment to personalized attention and service throughout the course of each project.
Experimentation and research is an ongoing part of our practice as we continually explore fresh new materials, finishes, technologies and methodologies to adopt in our projects.
We work in a cross-collaborative environment with teams both, external and in-house, each carrying expertise in an array of specialised jobs.
Leveraging a strong, comprehensive and extensive network of associations and partnerships with industry leaders, manufactures, suppliers and vendors across the realm of Architecture and Interior Design, helps us cater to diverse client programs.
We work very closely with the client to create space identities in resonance with the given brief. Every project is unique, in where it comes from, what it seeks to establish and who it serves. Every completed space narrates a unique story of how it came into being, what it witnessed, what shaped its character and what built its personality.
At Logic, we love this novelty and look forward to creating beautiful stories within spaces.
Leveraging the power of visualisation, to materialise better.
We work in a BIM (Building Information Modelling) environment - a completely three-dimensional work methodology
Rather than creating drawings for design representation, we create intelligent digital models of the design itself carrying elaborate constructive database, which in turn helps to design, plan and manage projects more efficiently, through every phase of development.
Creating true-to-scale and true-to-form 3D Visualisations of every design proposal is part of our process at the Studio and an exercise that we swear by, for its immense potential to not just communicate and ideate, way before the project goes into construction phase; but also, to focus and stay on track during the course of its execution.
Besides, the clients absolutely love to navigate and experience their spaces in 3D walkthroughs before they’ve actually come to life.
“We love the fact that with spaces, reality can be bent before it starts to exist.”
Anuj Kapoor
Principal Architect & Founder, Logic Design + Build
Anuj completed his B.Arch at Vastu Kala Academy in Delhi and gained valuable experience working with prestigious firms across Europe and India. After a brief stint with Sanzpont in Barcelona, he pursued a Masters in Urban Vision and Architectural Design from Domus Academy in Milan.
Driven by a passion for creating spaces that not only reflect individual lifestyles and collective culture but also aim to shape and influence them, Anuj returned to India in 2016 to establish his own practice.
Leading both the Home of Logic (our workshop) and the Logic Bespoke Collective (our team of artists, artisans, craftsmen, architects, designers, and engineers), Anuj strives to elevate everyday living and working environments. He enjoys the collaborative process of shaping the physical setting for life, work and the community at large. Simply put, he loves making any kind of structure that can improve someone’s life.
Under Anuj’s leadership over the past eight years, Logic has evolved in its design approach and processes, gaining a competitive edge in the market as a bespoke design-build business and collaborative manufacturing atelier. We have designed and built over 8,60,350 sq ft of total work, encompassing architecture & interiors; and produced 700+ articles including bespoke furniture pieces, storage solutions, unique lighting elements and a diverse array of accessories; besides fresh finishes and textures – an ever-evolving testament to Anuj’s dedication to innovative experimentation and design excellence.
Anuj firmly believes that architecture is about crafting spaces that enhance the quality of life. His approach goes beyond aesthetics, emphasizing that each space should fulfil its purpose efficiently and responsibly within its broader context. He strives for a seamless blend of creativity, pragmatism, aesthetics, functionality, and innovation, ensuring that each project carries rich emotional value and responds to user needs with finesse. This philosophy drives him to explore new materials and techniques, making each project a unique and enduring demonstration of his commitment to quality and innovation.
In Anuj's own words, "Architecture is essentially a barrier between spaces; between space and light. The difference and beauty lie in answering questions of where, how, why, and to what degree to play with, bend, and touch this barrier. We are obsessed with perfection and continuously strive to find just the right solutions for every detail, ensuring that our work positively impacts the lives of those who experience it."
His passion for creating meaningful, lasting spaces is the cornerstone of Logic Design + Build, inspiring his team to push the boundaries of design and craftsmanship.
